enterity blog

High End Contracts Spur Corporate Branding Shift

NEW HAVEN - with the closing of a national and second international contract through FCEdge, a recently added channel partner in Stuart, Florida, thunkIT announces the transition to a newly established corporate identity and structure, Enterity Inc.

"The 'thunkIT' brand has served our needs well to this point," states Jonathan Biebesheimer, CEO of the company formerly known as thunkIT. "Based on the success and growth we've experienced over the past few quarters, however, we felt it was time to establish a structure and a brand that better reflects the markets that our solutions have begun serving. The latest assignments from multi-nationals through FCEdge affords us the perfect opportunity to announce our new identity because it is so representative of sales trends and overall corporate evolution we are experiencing."

Enterity will maintain the development and distribution of the Osiris Web Content Management platform and product line, as well as carry on the same holistic approach when helping businesses and organizations understand their technology requirements, and identifying intelligent content publishing solutions for them.

About Enterity
Enterity is a privately held Connecticut-based corporation. Since 1999, initially operating as thunkIT, Enterity has helped private corporations and non-profit organizations of all sizes to significantly reduce the time and expense involved in creating, updating and managing web content. Enterity's products power internet, intranet and extranet sites nationally, and have received state and national award-recognition. Enterity products are packaged and available as total solutions through industry leading image, advertising, and technology-related companies in Connecticut, Florida and Massachusetts.

About FCEdge
Since 1992, FCEdge has worked with numerous clients in many different industries. The members of the FCEdge team cut their marketing teeth on major accounts including Kodak, BellSouth, Xerox, General Motors, Bausch & Lomb, Baxter Healthcare and Sara Lee. They have worked with regional companies in multiple industries including manufacturing, health care, tourism, hospitality, banking and financial services, aviation and real estate. Most recently, FCEdge was awarded 11 Gold, 9 Silver and a "Best In Show" Judges award at the prestigious Advertising Federation of Palm Beach Annual Awards.

For more information, please call (877)352-3343 or visit http://ww.fcedge.com.